Privacy Policy
Last changed 12 October 2026. It goes with our Terms.
A draft. A lawyer is reviewing this policy, and it may change before DreamSTR leaves testing. We will tell you when it does.
What we collect
- Your email address, your name if you sign in with Google, and when you signed in.
- If you ask for an invitation: your email address and the note you add, which our admins read to answer you. If you are invited: who invited you, and when.
- What you add to make your reports and designs: addresses, property details, photos, notes and the choices you make. An STR Pro also adds their business's name, logo and colour, their team's and their clients' names and email addresses, their kit and their standard items, and photos of their past work and their past proposals and decks with the largest pictures in them, with what we read from each picture (the kind of room, what is in it, its colours), the notes and the profile of their style we read from them, and the kits we recommend from them, used for their own designs alone.
- What you ask for when you make pictures, as the Terms describe under “What you ask for”.
- From an STR Pro's client, on the link their STR Pro sends them: their word on each room of the design and what they ask to change, the price ranges they choose, the full name they type when they approve and sign, and when they opened the link. And the store order confirmations they forward to their property's orders address: we read each for the store, the order number, the day and which pieces it covers, and keep those.
- Your plan and its payments. Your card and bank details go to Stripe, never to us.
- If you speak a note instead of typing it, your browser turns your voice into words with its own speech service (Google's in Chrome, Apple's in Safari). We receive only the words, as if you had typed them, never a recording.
- Your answers, if you answer our questions for STR Pros about how you work.
- Feedback you send with the feedback button, with the pages you had just visited, so we can see what went wrong. It leaves out what you typed into forms.
- What any website receives: your IP address and your browser, which we use to keep the site safe and working. When you run a market report, a check in your browser from our host, Vercel, tells people from automated scripts.
How we use it
- To give you what you ask for: your reports, designs, pictures, shopping lists and the documents made from them.
- To sign you in, send you sign-in codes, and tell you about your plan and your account.
- To send the seasonal update each quarter about the season ahead where your properties are, and the monthly market update if you switch it on.
- To take payments, and to stop misuse of the site and of other people's accounts.
- For an STR Pro's client: to keep their review, their choices and their signature with the property, to remind them before their link ends, and to keep the orders they forward against the pieces they chose.
- To make our designs better and to give you and others better market insights and trends, from what you ask for, as the Terms say, unless you switch it off on your account page.
We do not sell your personal information, and we do not share it for advertising.
How long we keep it
We keep what is yours while your account exists. When you delete your account, what is yours is deleted, as the Terms say under “Your choices”; what was kept of what you asked for goes within 30 days. Stripe keeps invoices for as long as the law asks of payments. Our host keeps its records of requests to the site for a short time.
A request for an invitation is kept until we answer it: one we can't take up is deleted. An invitation is kept until its account is deleted, or until it is withdrawn before anyone signs in with it.
The link an STR Pro sends their client works for seven days from when it was last sent or the client last gave their word on it, until they sign; then for 120 days, as long as the work may take. A client's review, choices, signature and orders are kept with the property, and pass with it to the client when it is delivered. The emails a client forwards to an orders address are not kept by us beyond what is read from them.
Of a property added from 7 October 2026 and deleted with an account, not claimed, or idle for 12 months, we keep only its address, town and size and when it was redesigned, tied to no one, so we can offer our service to whoever owns it next. An idle property's owner is emailed 30 days before. Ask us to forget a property, when you delete your account or by writing to us, and we keep only a scrambled form of its address, which cannot be read back, so that it is never contacted again.
The photos a Home Pro, or a client they invite, adds to a job are kept while the job is under way, and until 30 days after the work is marked done, or 90 days after the job was last changed. Then each photo of a space that was designed is replaced by a picture redrawn from it with no people or personal items in it, or a blurred copy where the redrawing does not pass our check, kept with the designs as the record of the work; a photo never designed is deleted with its space. Other angles of a space, added to help measure it, are deleted then. The designs themselves never show people, faces or private papers.
The style quiz on a Home Pro's job keeps which picture of each pair was chosen: for a client, with the job and with that client in the Home Pro's business, so their next designs fit their taste; for the Home Pro answering for themselves, with their account. It is deleted with the job, the business or the account.
Keeping it safe
The site is served over an encrypted connection. Photos and pictures are kept in private storage that only the site can read, and each one is shown only to the people it belongs to or who were sent it. Only our own admins can see what the Terms say they can. To help with a question or a fault, an admin may open an account and see it as its owner does, for up to an hour at a time; they can change nothing there, and each time is recorded.
Your choices
You can see, correct or delete what we keep about you: write to help@mail.dreamstr.ai, and we answer within 30 days. You can delete your account at any time on your account page, and switch off keeping what you ask for there. Each quarter we send owners, STR Pros and STR Pros' clients a seasonal update on the season ahead where their properties are; the monthly market update is sent only to those who switch it on, and to an owner only with a plan. Anyone can stop either from the link in each one, an owner on their account page too, and an STR Pro can stop a client's.
DreamSTR is not for people under 18, and we do not knowingly keep information about them.
If this policy changes in a way that matters to you, we will tell you before the change applies, by email or when you next sign in.
Still to be written with our lawyer
Who DreamSTR is as a business and how to reach it by post, the rights people have in their own state or country and how to use them, and where the information is stored and processed.